Cookie Policy
Last updated: 1 July 2026
This policy explains what cookies are, how we use them on primedigital.art and how you can manage your preferences.
What are cookies?
Cookies are small text files stored on your device when you visit a site. They let the site remember actions and preferences for a certain period.
Which cookies we use
1. Strictly necessary cookies
These are essential for the site to work and cannot be disabled. They do not require consent. They include, for example, saving your cookie preference.
| Cookie | Purpose | Duration |
|---|---|---|
| pd_cookie_consent | Stores your cookie choice | 12 months |
2. Analytics cookies (optional)
We use them only with your consent. They help us understand how the site is used (pages visited, visit duration) to improve it. We use Google Analytics 4 (GA4), with IP anonymisation.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Distinguishes users | 24 months | |
| _ga_* | Maintains session state | 24 months |
3. Marketing cookies (optional)
We use them only with your consent, to measure the effectiveness of any advertising campaigns and for remarketing via Google services (Google Ads). These cookies are set only if you choose the "Marketing" category in the cookie banner. Without your consent, these cookies are not placed.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_au | Measures ad conversions | 3 months |
More on how Google processes data: policies.google.com/privacy.
Legal basis
Strictly necessary cookies rely on the legitimate interest of providing a functional site. Analytics and marketing cookies are used exclusively on the basis of your consent (Art. 6(1)(a) GDPR and, for users in Germany, § 25 of the German TDDDG), which you can withdraw at any time.
Data transfers outside the EU
Google cookies may involve the transfer of your data to servers outside the EU/EEA, including the USA. Details of the safeguards applied are in the Privacy Policy.
How to manage your preferences
You can change your choice at any time using the button below or the 🍪 icon in the corner of the page. You can also block or delete cookies in your browser settings.
Contact
For questions about this policy: info@primedigital.art.